Pandemic sensitive advertising

I would like to ask my fellow advertisers to refrain from virulent or aggressive tactics. People are scared or confused and tend to react strongly to suggestion in these troubled times. Please be gentle and considerate with your target audience and do not push them too hard in any direction, as this may cause crowding. We must, of course, help our clients the best way we can, but proficiency can also be expressed trough restraint and care for the economy as a whole. Thank you in advance.

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